Digital Health Marketing and Communication Officer - AA0421
1A-B, rue Thomas Edison, Strassen 1445, Luxembourg
The evolution of voice technology, audio signal analysis and natural language processing/understanding methods have opened the way to numerous applications of voice tracking and analysis in the field of healthcare. Voice is a rich medium, in which a lot of information can be found, providing that we know how to isolate and make use of it. A vocal biomarker can be defined as a signature, a feature or a combination of features from the audio signal of the voice that is associated with a clinical outcome and can be used to monitor patients, diagnose a condition or grade the severity or the stages of a disease or for drug development.
Objectives. Our team is looking for a motivated communication officer to define and boost the recruitment and communication strategies to ensure the success of the CoLive Voice project. She/He will directly contribute to the implementation of the Colive Voice project by setting up a global communication strategy to develop external collaborations and visibility of the project and increase the recruitment rate. She/he will have the opportunity to work in an interactive and international scientific environment, on an exciting international digital health project. He/she will collaborate with Aurélie Fischer, Scientific Project Manager of CoLive Voice and Dr. G. Fagherazzi, Principal Investigator of CoLive Voice, Director of the Department of Population Health and Research Leader of the Deep Digital Phenotyping Research Unit as well as the Marketing-Communication team of LIH led by Arnaud D’Agostini.
Training and research environment. The “Deep Digital Phenotyping Research Unit” develops a transversal research activity within the Department of Population Health at the frontier between digital epidemiology and data science, to leverage real-world data to improve population health.
- Contribute to the development and implementation of the digital communication and recruitment strategies of the international CoLive Voice project (online campaigns, social media, website).
- Provide attractive content for the project website and associated social media accounts, in line with LIH marketing-communication overall strategy, as well as as articles, press releases, newsletters, annual reports and visual presentation.
- Help prepare multimedia contents and keep Colive Voice website and other online platforms up to date.
- Help measure and report performance of all digital communication campaigns, and assess against goals (ROI and KPIs).
- Contribute to the dissemination of science communications regarding the project via the various internal and external channels, including social media.
- Identify International Key Opinion Leaders (KOL) and initiate collaborations around CoLive Voice.
- Identify science communication opportunities 1) by maintaining excellent relationship with key internal and external stakeholders such as researchers, 2) by monitoring scientific literature, media and the biomedical research sector.
KEY SKILLS, EXPERIENCE AND QUALIFICATIONS
- Bachelor’s or Master’s degree in digital communication/marketing. An orientation in health-related communication would be an asset.
- Experience with social media advertising tools (Twitter Ads, Facebook Ads, Instagram Ads…) is considered a plus.
- High interest in e-health projects.
- Creativity, flexibility, adaptability, autonomy.
- Respect of deadlines.
- Ability to work with different profiles and people from different experiences and cultural backgrounds
- Advanced level in French and English with written skills in both languages. Any other language in use in Luxembourg ( German, Luxembourgish, Portuguese) would also be an asset.